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What are the SEO tools for on page and off page? are they useful for us or should we use these tools? slope game

Recently a client buy a VPS at 1&1 and I moved the Worpress site from old shared hosting (Bluehost) to new VPS. The site is extremely slow and I don't know how to fix this meaning where to attack, if I should optimize something in Apache, if I should install some plugin to avoid this or something else so I need some advice. Some data around that WP: Database hold around 35k posts I have disable W3C Total Cache plugin since I think is miss configured and can slow down the site I have not using any image compressor like thimbthumb (this was installed in first but due to security reasons I remove from the site) The VPS has two cores and 4GB of RAM and it's running Centos, PHP 5.3.3, MySQL 5.5.x and Apache 2.2.15 Can any give me some ideas? Advice? Experience? I understood what this article told me, but still: https://smartclick.mk/why-is-my-wordpress-site-so-slow/. Do not know what else to do or how to attack this problem and my knowledge does not come so far on this. Performing Tests: In order to find the bottleneck I've enabled: Wordpress Debug Logs: define('WP_DEBUG', true); define('WP_DEBUG_LOG', true); define('WP_DEBUG_DISPLAY', false); @ini_set('display_errors',0); This logs most of the time errors like this  [13-Feb-2015 12:01:46] PHP Notice: Undefined property: stdClass::$category_parent in /var/www/vhosts/elclarinweb.com/httpdocs/sistema/wp-content/themes/elclarin_v2/functions.php on line 136   MySQL logs: mysql.log, mysqld.log and mysqld_slow.log For mysql.log I've noticed a tons of access and for mysqld_slow.log I've noticed the following output: SET timestamp=1423830131; SELECT option_name, option_value FROM wp_options WHERE autoload = 'yes'; # User@Host: elclarin_us[elclarin_us] @ localhost [] # Query_time: 0.001520 Lock_time: 0.000043 Rows_sent: 227 Rows_examined: 261 SET timestamp=1423830131; SELECT option_name, option_value FROM wp_options WHERE autoload = 'yes'; # Time: 150213 13:22:14 # User@Host: elclarin_us[elclarin_us] @ localhost [] # Query_time: 0.003051 Lock_time: 0.000097 Rows_sent: 227 Rows_examined: 261 SET timestamp=1423830134; SELECT option_name, option_value FROM wp_options WHERE autoload = 'yes'; # User@Host: elclarin_us[elclarin_us] @ localhost [] # Query_time: 0.003259 Lock_time: 0.000097 Rows_sent: 227 Rows_examined: 261 SET timestamp=1423830134; SELECT option_name, option_value FROM wp_options WHERE autoload = 'yes'; # Time: 150213 13:22:15 # User@Host: elclarin_us[elclarin_us] @ localhost [] # Query_time: 0.001597 Lock_time: 0.000048 Rows_sent: 227 Rows_examined: 261 Why the same query is executed all the time? Any web server thread is killing my Wordpress?

My PHP skills consist of your basic Loops and Functions. I don't have all the skills mentioned in the article (https://adevait.com/shopify/4-shopify-developer-skills-and-their-practical-application). I'm more of a HTML, CSS and Javascript guy. Connecting with an API using PHP (or just connecting to an API in general) is not something I've done before. I'm trying to connect to the Shopify API. Their documentation on PHP is sorely insufficient. I only got this from their documentation: <?php   //Modify these   $API_KEY = 'your-token-here';   $SECRET = 'your-secret-here';   $TOKEN = 'your-secret-here';   $STORE_URL = 'yourestore.myshopify.com';   $PRODUCT_ID = 'product-id-here';   $url = 'https://' . $API_KEY . ':' . md5($SECRET . $TOKEN) . '@' . $STORE_URL . '/admin/products/' . $PRODUCT_ID . '.xml';   $session = curl_init();   curl_setopt($session, CURLOPT_URL, $url);   curl_setopt($session, CURLOPT_HTTPGET, 1);    curl_setopt($session, CURLOPT_HEADER, false);   curl_setopt($session, CURLOPT_HTTPHEADER, array('Accept: application/xml', 'Content -Type: application/xml'));   curl_setopt($session, CURLOPT_RETURNTRANSFER, true);   if(ereg("^(https)",$url)) curl_setopt($session,CURLOPT_SSL_VERIFYPEER,false);   $response = curl_exec($session);   curl_close($session);   $product_xml = new SimpleXMLElement($response);    echo $product_xml->title;   echo $product_xml->variants->variant->{'inventory-quantity'}; ?> I'm having trouble with the first part. $API_KEY, $SECRET and $TOKEN I know, but $STORE_URL and $PRODUCT_ID are giving me trouble. Although it seems logical the $STORE_URL should be the url of the store I'm creating the app (plugin) for, because the API should know where to get information from. But I'm hesitant about filling it in because the app is supposed to be public. I'm my mind the URL should be variable to the url of the shop that downloads the app. I can't find any answer to this. As for $PRODUCT_ID, I don't even know what that could be. I'm not given any product id alongside the API key. Products in the shopify store each have their own ID, but to me it seems the API shouldn't bind itself to one product. I'm not completely a-technical, but I'm having trouble wrapping my head around this one. Especially because of lack of documentation. Shopify does provide some libraries, but again, the documentation is not sufficient for someone like me. Can somebody shine a light for me?

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