Is Offline Advertising for an Online Business Effective?

[Kakashi2020]

Offline Traditional Marketing can be a useful tool in generating traffic traffic to your online site.  A good article on a major magazine or any literature relative to your niche along with your link could entice people to explore your site.

What to you are good offline marketing tactics to drive traffic to your online site?

[hoppip93]

While it's generally the other way around, offline marketing can still work for online businesses, mostly through building connections with others. People still value putting a face on the brand, so speaking to your target customers can help them get involved with your business so that you're not just another website on the net. Look for organizations or groups where you can speak to your target audience and encourage them to check out your site, your motivations for the business, your goals, etc.

[jaymish]

I think it depends on your target market.If your market is people in their mid forties and above they tend to not trust online shopping so they would more responsive to someone who advertises offline. This would also add more credibility if the store has an offline and online presence. On the other hand the younger generation especially millennial's respond better  to online advertising, which they can see from the comfort of their homes on desktops and laptops or the comfort of their mobile phones, which they can read and engage in when they are on the go.

[jaybee]

Yes, I believe so. Offline marketing for Online businesses is actually somewhat a trend in China right now. Most online stores invest in to print ads and they put it in to subways and bus stops for people to see it. They also add a R code for people to easily scan and access their website, app, or even the services they have and it's really fascinating because China's becoming more and more advanced compared to the once considered superior countries before. 

[Joey Mercado]

On 30/04/2018 at 2:26 AM, Kakashi2020 said:

Offline Traditional Marketing can be a useful tool in generating traffic traffic to your online site.  A good article on a major magazine or any literature relative to your niche along with your link could entice people to explore your site.

What to you are good offline marketing tactics to drive traffic to your online site?

We can say that advertising is one of the most powerful way so that one business will be known by public and publicity is really very effective and have a great impact  in business slope of targeting the market for them . So i think when we do the offline marketing as a business tool I think it will depend upon the target market and the way you advertise it. I think in some areas they preferred the online marketing but in some areas they still prefer the offline marketing. They trusted it more than online because they are viewing the real aspect of advertising, and some of the countries are practicing the offline advertising rather than online . 

[jessie271]

Yes, I also do this. I do offline advertising for my online business and it also helps me get additional sales. By offline advertising, you get to target those people who are not really spending time in the online world. So you get both groups - the online group and the offline group. 

[MelanthaKrasos]

Offline advertising is still a must in doing business. Most people trust a brand once they know the person involve. Word of the mouth through personal interaction can go along in dealing with possible prospective clients. I don't mind doing offline and online advertising. It is what I do for most endeavor I choose to be a part of.

[Castrel]

Yes, I do believe that offline marketing can still be effective in advertising for online goods and services. Not everyone has access to the internet at all times, and while a fair percentage of the population already have smartphones, that doesn't remove the viability of offline marketing. The perception of people, and their reaction to stimuli, is what evokes reactions which in turn, generates interest.

There is also the tech-adverse demographic, mainly those at the older end of the age spectrum, who would not be interested in scouring the internet for resources. It's all relative on what age group you want to advertise to.

[Frank]

Advertising offline for an online site or business is one way of having wider coverage for it.This is to say that one will capture both online and offline users and the presence of the business will be felt everywhere. We can never predict where larger portion of sales can come from.

[mhingnhormz]

Is offline Advertising for an Online Business effective: Yes, It is still effective, doing an offline advertisement is still good advantage just find some right place where yoi can put your advertisement like where mostly the stop site of vehicles and people ang put it on a right level of heights. Therea are still many people who do appreciate offline advertisement just put some thing that can be more attractive compare to the other and the unique design. Offlibe advertisement still working on it own way